ENDURING PACE Breast Cancer Awareness Edition Sunglasses

Young athletes feel indestructible. It’s an attitude that lets them challenge all limits. Young women are the same when it comes to health. Even the idea of breast cancer seems distant, an unlikely detour far down the road and decades from possibility. The reality is closer than most realize. In the United States alone, more than 250,000 women under age 40 are living with breast cancer, and it’s the leading cause of cancer deaths in women 15 to 54. Cancers in young women are generally more aggressive. The disease is usually diagnosed at later stages than with older women, and the survival rate is lower.
The YOUNG SURVIVAL COALITION® (YSC) is a non-profit network focused on the concerns and issues unique to young women affected by breast cancer. The YSC’s core purpose is to improve the quality and quantity of life for all young women facing the challenges of breast cancer. A proud partner of the YSC, Oakley is helping support its mission of Action, Advocacy and Awareness by providing $20 from each sale of this special edition sunglass.
The first sport performance sunglass engineered specifically for women, ENDURING® features the best of Oakley technology. Its interchangeable lens design combines the clarity of HIGH DEFINITION OPTICS® (HDO®) with a permanent HYDROPHOBIC™ lens coating to eliminate water sheens and repel dust, skin oils and lotions. Two sizes of nosepiece let you customize the fit. With this level of all-day comfort, you can put the contrast-boosting G20™ lens through its paces in a range of medium to bright light. A breast cancer awareness ribbon is screen printed on the frame stem, and each sunglass comes with a specially designed pin. You also get an eyewear case, plus a custom MICROCLEAR™ bag for lens cleaning and frame storage.
Knowledge is strength. Support is hope. Awareness is vital. Visit www.youngsurvival.org for more information on the YOUNG SURVIVAL COALITION®
In the UK:
Oakley UK is proud to partner with the Lavender Trust at Breast Cancer Care which raises money to fund Breast Cancer Care’s information and support services for younger women with breast cancer. As advocates of a healthy and active lifestyle, Oakley UK will donate £10 from the sale of each charity edition sunglass to the Lavender Trust.
For more information visit www.lavendertrust.org.uk

• Durability and all-day comfort of lightweight, stress-resistant O MATTER® frame material
• True sports performance frame optimized for Women’s fit.
• Optimized peripheral view and side coverage of POLARIC ELLIPSOID™ lens geometry
• Comes standard with Oakley HYDROPHOBIC™/Oleophobic anti-smudge lens coating on all lens options
• Comfort and performance of Three-Point Fit that holds lenses in precise optical alignment
• Metal icon accents
• Optical precision and performance that meets all ANSI Z87.1 standards
• Impact resistance that meets all ANSI Z87.1 standards for high-mass and high-velocity impact
• UV protection of PLUTONITE® lens that filters out 100% of UVA / UVB / UVC & harmful blue light up to 400nm
• Interchangeable lenses to optimize performance in any environment (vented lenses optional)
• Protective sports-specific Oakley Soft Vault included with capacity for an extra lens

YOUNG SURVIVAL COALITION is a registered trademark of YOUNG SURVIVAL COALITION, Inc.
In the UK: Oakley (UK) Ltd has guaranteed a minimum donation of £20,000 from this promotion for the Lavender Trust at Breast Cancer Care. (Registered charity in England and Wales 1017658, and in Scotland SC038104) via Breast Cancer Care Trading Limited (CRN 2681072)

 

FITFLOP

Marcia Kilgore, the FITFLOP boss, has known what women want for twenty years already.
"It's easy,’ quips Kilgore, ‘If I don't want to buy it, I don't want to sell it."
The 41-year old married mother of two is regularly referred to as a serial entrepreneur, but claims she's more savvy with zeitgeist shifts than spreadsheets.

Born in Canada, in the tiny farming town of Outlook, Saskatchewan (pop. 2000), Kilgore finished high school in a neighbouring city - Saskatoon - and moved to New York City in 1987 with $300 in her pocket. She worked as a personal trainer to make money for University tuition, opting for a summer crash-course in facials when her celebrity clients headed off for the Hamptons.

She started her beauty business from a one-room office downtown in New York City's Soho, and is credited with kick-starting the day spa boom in the mid 1990's by opening BLISS SPAS in New York City and LONDON. Her more recent bargain cosmetics collection - Soap & Glory - has prompted a designer to high street beauty blitz. Soap & Glory's credo? You shouldn't have to spend an arm and a leg to moisturise one.

In 2005, with one booming business under her belt, one in the works, and with time with her kids taking priority over time on the treadmill, Kilgore realised that there must be thousands of women like her who were looking for the ‘cliff-notes’¹ version of toning. Two years, and several rounds of R&D later, she launched FITFLOP.

Kilgore's knack for delivering ‘what women want’ has made FitFlop™ (like Soap & Glory and Bliss before it) a huge success. She currently lives in London with husband Thierry and her sons Raphael (3½) and Louis (5), and commutes to work on the tube, where she's obsessed with what people are wearing on their feet.

¹ CliffNotes (formerly Cliffs Notes, originally Cliff's Notes and often, erroneously, CliffNotes) are a series of student study guides available primarily in the United States. The guides present and explain literary and other works in pamphlet form or online. Detractors of the study guides claim they let students bypass reading the assigned literature. In contrast, the company claims to promote the reading of the original work, and does not view the study guides as a substitute to the reading.